HPS Group are a full service marketing agency in a true sense of the word. We are award winning, metric driven, highly creative, digitally savvy, integrated thinkers and we love what we do….so much so that we wanted to find a way to share our knowledge with others.
Masterclasses are one way for us to demonstrate our expertise and reach out to a wider client base. Many of our clients first came into contact with us through attending a Masterclass.
They were impressed with the professional and friendly atmosphere at our sessions – impressed enough to invite us to visit them after the event to talk through marcoms challenges.
Attendance is limited to these ‘free of charge’ Masterclasses and they ‘sell-out’ quickly so don’t delay filling-in your Request to Attend for any of the sessions listed below.
We also offer Corporate Training. If you can get together 10 or more marketing colleagues who could benefit from a Masterclass, we will come to you.
2012 Masterclass Programme
Thursday 21st June 2012: Marketing ROI
Join us at the latest of HPS Group Marketing Masterclasses. Discover how you can improve the marketing accountability of your activities, improve Marketing ROI and enhance your professional reputation – and walk away with useful tools to help you implement your new skills.
Thursday 13th September 2012: Build a Brand in a Day
A practical brand building Masterclass where you will learn from branding experts how to build a strong, viable brand – from scratch!
Thursday 20th September 2012 - Content Marketing
Everyone is talking about ‘content’. It is becoming the cornerstone of customer and prospect interaction. In this HPS Marketing Masterclass you’ll hear from our Content experts the very latest thinking and examples of great Content Marketing.
Thursday 11th October 2012: Creative Briefing
Join us and learn from the experts how to get better creative work that makes your marketing budgets work harder!
Thursday 8th November 2012: Online/Offline Integration
Maximise the effectiveness of truly integrated marketing. Discover how you can improve your marketing effectiveness by better integrating online and offline techniques to deliver greater marketing accountability and enhancing your professional reputation.
Further date to be arranged: Marketing Trends Briefing
We have seen the rise of the QR code and also augmented reality over the past 12 months and are set for further growth in areas such as frictionless commerce, connected devices and the use of video content for marketing. We look at how to best utilise technology to complement the user experience and further engage our customers rather than use these technologies just because of their innovative nature and dominance. We are in the middle of arranging another one of these events, so please click here to register your interest.
Further date to be arranged: Power up your Creative
arketing communications. We are in the middle of arranging another one of these events, so please click here to register your interest.
Further date to be arranged: 10 Golden Rules of Social Media Marketing
We will help you examine how social media culture and social networking platforms are having a major impact on business communication, practices and processes. How can these tools be utilised, how can you employ strategies within your company to increase profitability, sustain reputation and empower your employees to be brand ambassadors. We are in the middle of arranging another one of these events, so please click here to register your interest.
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